Wednesday, April 28, 2010

Santa Clara County Saves The World From Happy Meals

You can sleep easier now. Big Brother is on the case.

No toy for you, Junior.

Not if you live in unincorporated Santa Clara County, where the Board of Supervisors voted Tuesday to ban restaurants from giving away toys with children's meals that exceed set levels of calories, fat, salt and sugar.

The ordinance, which the board passed by a 3-2 vote, is believed to be the first of its kind in the nation. The target is the fast-food industry and what critics call its practice of marketing unhealthful food to children and fueling an epidemic of obesity among the young.

"This ordinance breaks the link between unhealthy food and prizes," said the law's author, Supervisor Ken Yeager. "Obviously, toys in and of themselves do not make children obese. But it is unfair to parents and children to use toys to capture the tastes of children when they are young and get them hooked on eating high-sugar, high-fat foods early in life."


Read more: http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2010/04/28/MNLA1D5QFV.DTL#ixzz0mSPZp7qT

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